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Actionable analytics for, CPG growth

We turn retail and marketing data into clear decisions — improve ROI, reduce stockouts, and unlock smarter promotional plans across channels.

CPG analytics — what we deliver

Consumer Packaged Goods brands face complex trade-offs every season: which products to promote, how much inventory to push to stores, and where to invest media budget for the best returns. Our solutions combine statistical rigor with practical dashboards so commercial and supply chain teams can make confident, fast decisions.

Statistical models
Operational dashboards
Inventory & media signals

Services & Offerings

Practical analytics, forecasting and platform services to help product and commercial teams move faster with confidence.

Analytics Advisory

Strategy, tooling & governance to scale data-driven decisions

We work closely with product, engineering, and business stakeholders to define and operationalize a practical analytics roadmap. Our approach goes beyond dashboards—we help you establish sustainable data practices, align on governance frameworks, and design scalable KPI measurement models. With a strong focus on tool selection, data quality, and repeatable processes, we ensure that analytics becomes a reliable backbone for decision-making rather than a one-off exercise.

Ideal for teams launching self-serve analytics, building an insights practice, or consolidating tool sprawl.

Forecast-as-a-Service

Reliable short-term forecasts delivered as a managed service

Our forecasting service delivers accurate, production-ready SKU × store predictions on a recurring basis, without requiring heavy in-house infrastructure or data science expertise. Each forecast is generated through automated pipelines with robust monitoring, drift detection, and backtesting to ensure accuracy over time. By including early warning signals and replenishment alerts, we enable commercial and operations teams to make confident inventory and planning decisions that directly impact business outcomes.

Best for retail, CPG & distribution teams that need low-touch, high-quality demand signals.

Data Platform & Pipelines

Robust, observable pipelines for trustworthy data

We design and operate resilient data platforms that become the source of truth for teams across the organization. From ETL/ELT design patterns to staging and observability layers, our platforms are optimized for both reliability and scalability. We implement monitoring, alerting, and service-level objectives so that data teams can trust their pipelines. With built-in governance and secure access patterns, our platforms support analytics, reporting, and machine learning equally well, eliminating silos and reducing the risk of bad data creeping into strategic decisions.

Suitable for teams moving from spreadsheets to a modern data stack or needing more observability.

Talent & Fractional Teams

Extend your team with senior analytics and data engineering talent

We provide highly experienced analytics professionals, data engineers, and fractional leaders who integrate seamlessly into your team. Whether you need a temporary lift in delivery capacity, an embedded squad to accelerate a critical initiative, or a fractional Chief Data Officer for strategic alignment, our model adapts to your needs. By bringing in specialized senior talent without long hiring cycles, we enable businesses to scale faster while remaining flexible in their resourcing approach.

Works well when you need senior hires fast or temporary capacity to ship a project.

How We Work

A structured and transparent process designed to deliver reliable analytics outcomes while keeping stakeholders aligned at every step.

  1. Data ingestion & quality checks

    Integrating syndicated, POS, and internal systems with robust validation to ensure data reliability from day one.

  2. Exploratory analysis & hypothesis framing

    Deep-diving into data patterns, anomalies, and drivers to shape business-relevant hypotheses worth testing.

  3. Model design, validation & sign-off

    Building and stress-testing models against historical data, ensuring full visibility and stakeholder approval before deployment.

  4. Dashboards, playbooks & simulators

    Delivering actionable insights via interactive dashboards, detailed playbooks, and what-if scenario simulators.

  5. Ongoing monitoring & retraining

    Continuous model evaluation with alerts, drift detection, and retraining cycles to keep insights accurate over time.

Ready to improve commercial outcomes?

Tell us about your top challenge and we’ll propose an analytic pilot tailored to your data, timeline and KPIs.